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John West Australia and Pacifical Set Milestone for Tuna Industry with GDST Sustainability Data Exchange

  • POSTED: 29/05/2024
  • AUTHOR: Celesta Maas

Provided by Pacifical – MELBOURNE, VICTORIA, AUSTRALIA, May 21, 2024 /

In an unprecedented collaboration between Australia’s tuna market leader, J.R. Simplot Company’s John West brand, and the leading Pacific tuna supply chain traceability and verification company, Pacifical, a historic milestone has been achieved with the successful exchange of data using the GDST (Global Dialogue on Seafood Traceability) standard. This groundbreaking achievement sets a new standard for transparency and sustainability within the tuna industry.

The successful completion of the beta testing phase witnessed the transmission of 105 critical tracking events—ranging from fishing and transshipment to discharge and processing—via Pacifical SmarTuna platform to John West’s internal “Trace Our Tuna” site. This is a significant step forward in ensuring the real-time traceability of tuna products and aligning with the highest global standards.

Click here to read to whole Press Release.

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